Wake Up with Kickstart

Kickstart

Feeling a bit drowsy?  Mountain Dew recently rolled out new flavors of Kickstart, their caffeinated juice.  Not considered to be a soda, though carbonated, or an energy drink, though it gives you energy, Kickstart is an alternative to coffee or tea.  Instead of brewing a cup of coffee before your commute to work, grab a […]

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Cabana Coconut Water Now at Mahaska

Mahaska recently introduced Cabana Coconut Water into its beverage distribution! Coconut water is one of the fastest-growing beverage categories in the United States and United Kingdom, with consumers and health experts alike recognizing its natural hydrating qualities, great taste and exceptional nutritional benefits. Health-conscious consumers and those leading active lifestyles have become the number one fans […]

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The New Doc 360 Look

On January 28th, Doc 360 got re-energized and received a new look to bring out the brand’s bold true identity. The new logo debuted at the 2016 Winter X Games last month on Doc-sponsored athlete Logan Christian’s Arctic Cat Sno Pro sled. In addition, the brand also launched its Snapchat channel in honor of the new […]

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The Extensions of Mountain Dew

In 1995, Mountain Dew became the first sponsor of, what is now known as, the X Games. The brand’s legendary slogan “Do the Dew” was more than just a slogan, it represented the attitude of their loyal Dew drinkers who wanted to push the boundaries in sports and in culture. >> RELATED: Read more about the History […]

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