The Extensions of Mountain Dew

In 1995, Mountain Dew became the first sponsor of, what is now known as, the X Games. The brand’s legendary slogan “Do the Dew” was more than just a slogan, it represented the attitude of their loyal Dew drinkers who wanted to push the boundaries in sports and in culture. >> RELATED: Read more about the History […]

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Back to School with Mahaska Partners

With the new school year beginning, Mahaska has partnered up with many products to make your life simple when preparing snacks for a long day at school. Whether you are learning your ABC’s, U.S history, algebra, or european literature Mahaska provides a plethora of options to fuel hungry minds. Breakfast is the most important meal of the day, but is often […]

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Amp Up on AMP Energy Drink

Klarbrunn Sparkling Water cans with logo inbetween

AMP Energy drink was first introduced in 2001 under the Mountain Dew brand. The drink was originally developed as an extension of Mountain Dew using the same formula and citrus flavors. The popular energy drink is still a product of PepsiCo but is now sold under its own brand name. In 2013, AMP Energy ranked as the 5th top […]

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