Progression of Pepsi’s Advertising

After the company’s first commercial in 1950, Pepsi’s advertising would continue to prosper and grow over the years. The 50’s brought on not only a logo change, but a total change in direction to the brand’s initial strategy. The new logo incorporated the “bottle cap” design, and Pepsi was no longer advertised based on price. The new direction […]

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Mahaska Awarded Blue Zone Designated Worksite

On January 12th, 2016, Mahaska celebrated being one of the employers in Mahaska County that is a Blue Zone Designated Worksite!  The Blue Zones Project is dedicated to helping towns become better places to live, work and play. Designation is one way to measure and reward the progress of various organizations that are achieving in your […]

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